Measure & Evaluate
Turning the Plan into Metrics:
In review, ask these questions as you ponder expansion strategies. The metrics of success can be teased out of these questions.
Here are some measuring sticks that you can use to measure your growth. Are you really successful? Plenty of cash is not always the best measure. Where you see gaps, find ways to improve in those areas. Reassess weak areas from a non-core or core competency angle. Is the weak area something you can outsource?
External Drivers and Indicators
It’s not enough in the business world to have your gaze averted inward — you must assess changes in the external business environment. Watch for changes in the following areas: